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    Terms of Service | Rooted
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    Terms of Service

    Last updated: 6 October 2026

    1.1 About Rooted

    Rooted is an online platform that connects customers in London with independent hair stylists and salons. These Terms of Service (these "Terms") govern your access to and use of the Rooted website, mobile application, and related services (together, the "Platform").

    The Platform is operated by Exit Operation Ltd (trading as Rooted), a limited company registered in England and Wales with company number 16595899 and registered office at 72b Osbaldeston Road, London N16 7DR ("Rooted", "we", "us", "our").

    By creating an account, making a booking, listing services, or otherwise using the Platform, you agree to these Terms. If you do not agree, please do not use the Platform.

    1.2 Who can use Rooted

    You must be at least 18 years old and resident in the United Kingdom to use the Platform as a customer or as a stylist. By registering, you confirm that both are true.

    The Platform is intended for use in the United Kingdom. We do not currently support customers or stylists based outside the UK.

    1.3 The role Rooted plays

    Rooted is a booking and discovery platform. We do not provide hair services. Services are provided by independent stylists who list their availability on Rooted. When you book a service, you are entering into a contract with the stylist directly. Rooted is not a party to that contract.

    Rooted's role is to:

    • Host stylist profiles and help customers discover them
    • Process payments on behalf of stylists
    • Hold deposits securely until the service takes place
    • Enforce cancellation, late fee and no-show policies
    • Provide a dispute resolution channel when things go wrong

    Rooted is not responsible for the quality of hair services performed. If you have a complaint about a service you received, please contact the stylist directly first. If you cannot resolve it with them, contact us at support@rootedapp.co.uk and we will try to help.

    1.4 Customer accounts

    To book a service, you need to create an account with a valid email address. You are responsible for keeping your account password secure and for any activity under your account.

    When booking, you agree to:

    • Provide accurate personal details (name, contact, and where relevant, your address for mobile bookings)
    • Pay the required deposit at the time of booking
    • Turn up at the agreed time and location
    • Pay any outstanding balance directly to the stylist on the day (unless the service required full payment at booking)
    • Follow the stylist's published policies, including late arrival, children, allergies, and hair preparation

    1.5 Stylist accounts ("Creators")

    Stylists apply to join Rooted. Applications are reviewed by Rooted before approval. We may decline or remove a stylist at our discretion, particularly if we identify concerns about the quality of service, customer complaints, or breach of these Terms.

    As a stylist, you agree to:

    • Provide accurate information about your business, services, prices, and working address
    • Hold any required insurance, licenses or certifications for the services you offer
    • Be responsible for your own tax obligations, including income tax and National Insurance where applicable
    • Honour bookings made through the Platform
    • Communicate respectfully with customers
    • Not share customer contact details with third parties or use them for any purpose outside providing the booked service

    You understand that Rooted does not employ you and you are not our agent, partner or employee. You operate as an independent professional.

    1.6 Payments and fees

    For customers

    • Customers pay a £1.50 Rooted service fee on every booking. This is non-refundable except where the stylist cancels (see Section 1.9).
    • Customers pay a deposit at the time of booking, set by the stylist. The remaining balance is paid to the stylist on the day, unless the stylist has marked the service as requiring full payment upfront.
    • Travel fees apply to mobile bookings. The travel fee is calculated based on distance between the stylist's working address and the customer's address. The full travel fee is paid at the time of booking.

    For stylists

    • Stylists on the free Seedling tier pay a commission of 8% on each booking (service price plus travel fee, excluding the £1.50 Rooted service fee).
    • Stylists on the paid Bloom tier pay a commission of 4% and a monthly subscription of £22.50.
    • Late fees and no-show fees charged through Rooted. 8% of the fee, minimum £1 (Section 1.9).
    • Stylists can switch between tiers at any time from their dashboard.
    • Payouts are processed via Stripe Connect. Stylists must have a verified Stripe account to receive payments.

    All prices on the Platform include any applicable taxes. Exit Operation Ltd is not currently registered for VAT.

    1.7 Cancellations

    See the full Cancellation and Refund Policy at /legal/cancellation. The short version:

    • Cancel more than 14 days before the appointment: half of your deposit is refunded, plus anything you paid beyond the deposit, including any travel fee. The £1.50 Rooted booking fee is not refunded.
    • Cancel 14 days or less before the appointment: your deposit is forfeited to protect the stylist's time. Anything you paid beyond the deposit is refunded, including any travel fee.
    • For full-payment bookings, the deposit portion is 25% of the service price.
    • Same-day cancellations are not permitted through the Platform. If you have a genuine emergency, contact the stylist directly.

    If the stylist cancels, you get a full refund including the £1.50 Rooted booking fee. The stylist is charged £1.50 towards the cost of refunding you.

    1.8 Changing your appointment time

    Changing your appointment time. You can change the time of a booking once, up to 5 days before the appointment. If you change the time yourself, your deposit becomes non-refundable, even if you cancel later. The only exception is if the stylist cancels, in which case you get everything back as normal. The price and everything else you've paid stay the same. A stylist can also ask to move your appointment; if you accept, the normal cancellation rules still apply, and if you don't, your original time stands.

    1.9 Late arrivals and no-shows

    Late fees. A stylist can set a late fee and a grace period. If they have, both are shown before you book, and the amount you agree to is fixed at that moment. Later changes by the stylist don't apply to your booking. If you arrive after the grace period, the stylist can charge the late fee to the card you booked with.

    No-show fees. A stylist can set a no-show fee: either a fixed amount, or a percentage of the balance you had not yet paid. If they have, it is shown before you book and fixed at that moment. If you don't turn up and didn't cancel, the stylist can mark the booking as a no-show. The stylist keeps your deposit (or the full payment, if you paid in full), and any no-show fee you agreed to is charged to the card you booked with.

    Disputing a no-show. If you think you were wrongly marked as a no-show, you can dispute it from your booking in the app within 48 hours of being marked. You can add an explanation and photos. Rooted reviews it. If we agree with you, the no-show is overturned and any no-show fee charged is refunded in full to your card. To dispute a late fee, email support@rootedapp.co.uk within 48 hours.

    Commission. Rooted takes 8% of any late fee or no-show fee charged through Rooted, minimum £1, from the stylist's share. If a fee is refunded because a dispute is upheld, Rooted's commission on it is refunded too.

    Repeated late arrivals, no-shows or cancellations may lead to your account being suspended or removed.

    1.10 Acceptable use

    You must not:

    • Use the Platform for anything illegal, fraudulent, or harmful
    • Harass, threaten, or abuse stylists, customers, or Rooted staff
    • Post false, misleading or defamatory content
    • Attempt to bypass payment, commission or fee mechanisms (for example, agreeing to take a Rooted-originated booking "off-platform")
    • Reverse engineer, scrape, or copy the Platform for competing purposes
    • Use bots or automated systems to access the Platform
    • Attempt to gain unauthorised access to other users' accounts or data

    Serious or repeated breaches may result in permanent account removal, forfeiture of pending payouts, and legal action where appropriate.

    1.11 Content you upload

    You retain ownership of content you upload to the Platform (including portfolio photos, profile text, and reviews). By uploading, you grant Rooted a non-exclusive, worldwide, royalty-free licence to host, display, and use that content for the purposes of operating and promoting the Platform.

    You confirm that you own or have the right to share any content you upload, and that it does not infringe anyone else's intellectual property, privacy, or other rights.

    1.12 Suspension and termination

    You can close your account at any time by contacting support. Rooted can suspend or remove your account if:

    • You breach these Terms
    • We have reasonable concerns about fraud, safety, or legal compliance
    • You are the subject of serious or repeated complaints
    • You attempt to bypass the Platform's fees

    On closure, any outstanding payouts owed to stylists will be paid after any dispute periods have passed and any applicable deductions have been settled.

    1.13 Liability

    Rooted provides the Platform on an "as is" basis. We do our best to keep it running smoothly but we do not guarantee that the Platform will always be available or free from errors.

    Our liability to you for any loss arising from use of the Platform is limited to the fees you have paid us in the 12 months before the event giving rise to the claim, or £100, whichever is higher.

    We do not exclude liability for death, personal injury caused by our negligence, fraud, or anything else we cannot lawfully exclude.

    We are not liable for the quality of services provided by stylists, or for losses arising from your dealings with another user of the Platform.

    1.14 Changes to these Terms

    We may update these Terms from time to time. We will post the updated version on the Platform and change the "Last updated" date at the top. For material changes, we will also email active users. Continuing to use the Platform after changes have been published counts as acceptance.

    1.15 Governing law

    These Terms are governed by the laws of England and Wales. Any disputes will be dealt with by the exclusive jurisdiction of the courts of England and Wales.

    1.16 Contact

    Questions or concerns about these Terms can be sent to support@rootedapp.co.uk.

    1.17 Verified stylists

    Some stylist profiles display a "Verified" badge. This means that, on the date shown with the badge, Rooted took reasonable steps to confirm that the profile is operated by a real individual, that the social media accounts linked from the profile belong to that individual, and that the services listed were services they stated they offer.

    Verification is carried out once, at or around the date the stylist joined Rooted, and is not repeated. It is not a check of qualifications, training, insurance, criminal record, or the quality or safety of any service. It does not mean Rooted recommends or endorses the stylist, and it is not a guarantee of anything about them after that date.

    You remain responsible for satisfying yourself about any stylist before booking.

    1.18 Rooted booking fee

    Rooted charges a booking fee of £1.50 on each booking, paid by the client at the time of booking in addition to any deposit. The booking fee covers the cost of providing the booking service: payment processing, holding the booking record, sending confirmations and reminders, and Rooted's involvement if a dispute arises between you and the stylist. It is Rooted's fee, not the stylist's, and it is not a payment for the hair service.

    The booking fee is non-refundable if you cancel the booking. It is refunded in full if the stylist cancels or does not attend. It is not insurance and does not guarantee the quality, safety or outcome of any service.